You want to know what your target market wants? There’s only one way to find out- ask them.
In order to generate systematic and accurate data from your sample population via a standardized questionnaire, you use a telephone survey. This is considered the most effective method in generating public opinion through the use of poll questions. You either get it from the general population or from a specific sample like franchise owners or organization members.
Here at DMA Central we make sure that you get only top notch telephone facilities and procedures, the most efficiently designed questionnaires, as well as pretesting and accurate data analysis. Telephone surveys remain the number one choice in generating response rates that can maintain control over a certain amount of sensitive data. This is done only by highly skilled professional interviewers.