Shark Week Special: How Marketing Differs in Terms of Appetite


Shark week is week dedicated to tune TV programs to a contemplating and mysterious creatures in the deep blue –yes, you have guessed it, it is all about shark. Sharks are known for their big appetite in feeding small creatures under the sea and there are actually two different kinds of shark. One that grabs a targeted bite like Bull Shark or Great White Shark and the other hand is the Whale Shark that open their mouths and take in all small creatures like plankton. Same with sales and marketing, targeting specific prey or just simply gobbles in any prospect that may pass their mouth.

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Trend Marketing in Software Service Business 2016


Software service business are Software-as-a-Service providers have been growing fast while the contemporary research literature has neglected analysis of their business-critical marketing and sales processes.

Software business includes segments with rather different characteristics with respect to marketing and sales. Embedded software is usually developed for a single company either as professional services or in-house. IT firms providing professional services implement bespoken systems as well as deploy and tailor enterprise systems for the customer. Continue reading


B2B Marketing: How To Manage Prospecting in LinkedIn


LinkedIn is often billed as the largest network of business professionals to manage prospecting in LinkedIn. It certainly has a much more focused business participation than many social networks and is a great place to network and do research on specific organizations and opportunities. Continue reading


The Benefits and Perks of Financial Software Leads


The Benefits and Perks of Financial Software Leads. Getting advice may be worth it if you’re not comfortable putting together an investment plan or choosing investments on your own. For example, you may not have the time, interest or knowledge to build a portfolio that fits your investment goals and comfort level with risk. Continue reading


Being confident might bring your prospects closer


We all know the saying “Being confident is being you” or it is just my saying? Man talk about embarrassment. Anyways despite that I’m the only one, whose thinking like this let me explain why. We live in a world where we are being judge, and we all know that one person who always judge and judge and it’s really annoying.

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What to do when your up setting appointment?


Let’s say that you’ll be taking an appointment call that you’ve been waiting for. Thinking that it’s a sure win means your arrogance gets the best of you and when you’ve pick up the phone and starts with the appointment. Your mind began to wonder, ‘it’s quiet, why is that’ now you found yourself alone in a dark room looking for a way out but you’ve found none. This imaginary view will just take place within seconds in your mind.

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Appointment setting Tip: Top-notch 5 Techniques for success


Appointments are crucial in businesses; it requires us to set an appointment for our sales rep to take over to close the deal. Sounds easy right? But it’s not, the mere fact that appointment setting is right before the deal is what makes appointment setters nervous and scared. Even if you have a script, you will never know what the possible client will say or ask.

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Social Media will bring B2B leads Closer


 

“Social Media Mix well with B2B lead search”

Nowadays we find ourselves in the world where technology consumes us. Yes, Consume. We are always facing our smart-phones, our laptops and personal computer. As much as we want to avoid this kind of technology, we can’t.

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The Problem Facing by Lead Generators Nowadays


Getting leads is hard, so hard that it will make you beg for a lead, but what’s more scary is getting none. That’s what scares Companies that are in marketing business. But have you ever thought why is it so hard for lead generator to get a lead? Well the answer is simple.

“PEOPLE DISLIKE ANNOYING PEOPLE”
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Using Appointment Setters to Draw Out Secret Admirers


The idea of a secret admirer doesn’t necessarily have to be romantic (or creepy). One can have secret admirers in a business sense.

How? It’s because not all of your best customers are the type to show it. (As a matter of fact, did you know that your biggest social media mentions don’t actually come from those with a lot of followers?) For appointment setters, finding and drawing these power users out could add more value to your sales pipeline.

But first, perhaps it’d be good to differentiate the business kind of secret admirer from the romantic kind (and the stalker, of course).

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