If you’ve dealt with any sort of salesperson, you’ll find that there’s a very subtle difference. However, where can B2B marketers chip in so that job doesn’t get too difficult?
Producing a new leads supply and making a pipeline is one important part in developing a profitable business. However, this can be a challenging process. You can’t force leads on what you want and you can’t ‘Wow’ them with irrelevant offers, which can be quite frustrating when your leads are being stubborn. But remember, you shouldn’t be stubborn too, for this will cost you in Lead Generation. Continue reading